Tourism Tohoku Promoted at JATA 2011 in Tokyo

JATA Tourism Forum & Travel Showcase 2011, one of the biggest tourism events in Asia, was held at Tokyo Big Sight from September 30 to October 2, which 144 countries and regions participated in. Our organization was there to promote Tohoku tourism at the Tohoku booth in cooperation with Japan Travel & Tourism Association. At the booth, we demonstrated how attractive Tohoku is as a tourist destination through performances such as “Hanagasa (straw hat with flowers)” Dance by Miss Hanagasas from Yamagata, dancing display with “Namahage (folklore demons)” Drums, Tohoku quiz show, as well as a presentation on the main stage. It is reported that 117,236 visited the three-day event.